Rooted Works Co.Grunt work that runs itself.

Field Notes

What getting the hours back actually looks like.

Short write-ups from real work: where the time goes in small businesses, and what changed when the grunt work started running itself.

Cash Flow · Automation

The Cash Flow Problem Hiding in Your Invoices

60% of Canadian small businesses report ongoing cash flow challenges. For most of them, the problem isn't the business — it's what happens after the work is done.

June 2026 · 6 min read

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Operations

5 Signs Your Business Is Spending Too Much Time on Work AI Can Handle

Most business owners know something isn't right — they just can't put a number on it. Here are five patterns that almost always signal a significant automation opportunity.

June 2026 · 5 min read

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Sales · Automation

What Happens to the Quotes That Never Get a Follow-Up

Most small businesses send a quote, then wait. Following up within 24 hours can more than double your close rate. Here's what we built to make that happen automatically.

March 2026 · 5 min read

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Trades · Customer Experience

The 10-Minute Job Report That Started Winning Five-Star Reviews

Most trades customers forget the details of a job within days. They remember how they felt. Here's how an AI-generated post-job report changed that.

January 2026 · 6 min read

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Operations · Integration

The Hidden Cost of Entering the Same Job Twice

Most small businesses run on three or four software systems that don't talk to each other. Someone in the middle does the talking — manually. Here's what that costs.

November 2025 · 5 min read

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Analytics · Operations

What Six Months of Data Told Us About Where the Money Was Going

When we connected a trades company's systems into a single dashboard, the numbers told a story the owner had suspected for years but never been able to prove.

September 2025 · 7 min read

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